How I work to create bespoke, creative, and functional brands
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How I work to create bespoke, creative, and functional brands •
Brand Identities
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I work closely with you and your team to understand what it is your brand does, who you need to talk to, and what values you stand for.
I will then create a tailored brand, including comprehensive brand guidelines, ready to roll out over multiple different outputs. If you need, I can be the person to action it all for you as well! -
Comprehensive Brand Guidelines.
Logos and wordmarks, built from the ground up, and tailored to your needs.
Ability to illustrate and animate bespoke content to fit your brand.
The roll out of your new brand over print, digital, web and more.
Assorted logos and identities
A few logo’s and identities I have helped bring to life in recent years. In some cases I have been able to add motion, in others some bespoke illustration. All of them were created with the brand in mind first.
Ama
Coming from the name of a small Japanese community of divers - all women, Ama is a pregnancy clothing brand that is aiming to empower women to feel themselves, throughout pregnancy and motherhood. The identity needed to speak to all of this, and demanded a bespoke and fluid custom typeface to spearhead the brand.
Moments - for Facebook IQ
Facebook were launching a large scale campaign to help marketers understand the power advertising can have during special moment throughout the year. The brand needed to be versatile and modular to fit any occasion.
Plusnet - Icon set and usage guidelines
Plusnet approached me to not only create a new collection of iconography, but to define how, when and where they should be used across all of their visual content.
Insights to Go - Meta
Meta’s insights team were creating a resource to quickly pull the most interesting and up-to-date trends on their social media platforms. My job was to brand these cards, define how they exist online and on mobile, and create rules around colour usage.
